BlackBerry is trying to lure buyers with something they can already get from Apple and Google. The tactic won't work in the business arena.
The same things Apple and Google did to steal the top spot from the company formerly known as RIM are not going to help the company now known as BlackBerry regain the top spot. Neither my IT nor line-of business co-workers will care. BlackBerry is trying to entice end users with the same kinds of candy--books, videos, music--that Apple and Google used to overtake the company formerly known as RIM. That tactic worked for Apple ...
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